How to create a personal brand of excellence

How to create a personal brand of excellence

Why do you remember your favourite online personalities? Is it their charisma? Their humour? Their unique way of sharing advice? The way they show up every single day? That’s what’s gonna make you great. Being yourself in the best way possible.

But in order to create a personal brand of excellence where people show up no matter what you say, you have to show them why they should continuously show up and listen to you.

You have to give them a reason to value the content that you spend hours creating and pouring your heart into.

You have to be consistent. You have to be valuable. You have to be persistent and you have to look after yourself so that you can show up as that person!

 
 
 
 
  1. Choose 2/3 platforms that will serve you the best

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Where are your target audience? Are they on Instagram? Facebook? Go where your audience is.

There is no point selling your services or sharing your content on Facebook if you serve 16-24 year olds who spend most of their time on Instagram. Instagram is my personal favourite as it allows me to connect and nurture my audience every day and create short story videos. By my audience seeing my face every day, it allows me to build trust with my audience and they are more likely to buy from me because they trust me (people buy from people they trust).

 

2. Build consistency

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Be disciplined enough to show up every day for your audience.

Entrepreneurship is built on compound effort. So even if you do something great today, you may not get the results today but the effort that you put in day after day will pay off. It takes about 7-10 times for people to hear/see what you are selling before they decide to buy.

 

3. Act as if it is already done

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If you are aiming to build your online presence and your online business, the fastest way to get there is to act as if the goal is already achieved and embody that feeling.

How would it feel to have 10k followers?

How would it feel to have a thriving online presence while finishing your degree?

What systems would you have in place if you were at the goal already?

How much content would you be putting out?

How many clients would you have?

How many sales calls would you be taking up?

These are the questions you need to be asking yourself to get to your next level.

 

4. Position yourself as an expert

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People pay experts.

You know your strengths and you know what you’re good at. And when you know yourself and a great amount of knowledge, you will feel more comfortable serving your clients and customers. You can do a better job because you know what you know what you are talking about and make more money faster. Trust me – positioning yourself as an expert is the best thing you can do.

If you join the g3 programme, you will be joining a community of like- minded individuals who are committed to achieving their goals, building businesses and making their dreams a reality regardless of the season.

We will be covering branding in the G3 programme and will be joined by a special guest: personal branding coach and travel blogger Montelle, alongside other experts in the field. This is something you don’t want to miss if you are creating an impactful brand in 2019 to stand out amongst the noise

Montelle Browne, Personal Branding Coach and Travel Blogger

Montelle Browne, Personal Branding Coach and Travel Blogger

In my group coaching program, the G3 programme, I bring together all the resources that I helped me to invest in myself to step into my purpose and balance my business and degree. G3 is all about equipping you to become the person who can create a successful business and get it off the ground in the process so that you can stay focused no matter what the season.

If you are ready to join an impactful community of world-class mentors, motivated students and get 1:1 coaching from me in mastering how I went from 0 business knowledge to 10xing my income in my first two months of business (yup whilst studying), this is for you!


Yours in love and in service

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I’m Mayfair. I’m a business Mindset coach. I’m here to give you all the tools you need to manifest Your Gog given vision

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